AI-Driven Phishing Surge and Mobile Phishing Exposure
Research and industry reporting indicate that phishing campaigns are increasingly using AI-generated content, with one large-scale analysis finding a sharp jump during the 2025 holiday period and sustained elevated levels into early 2026. Hoxhunt reported that AI-generated phishing rose from under 5% of observed attempts for most of 2025 to 56% during the December holiday season, then remained at 40% in January 2026. The same reporting also highlighted a 50-fold increase in malicious SVG attachments, along with common lures including free rewards, financial-service impersonation, fake invoices, HR-themed messages, malicious links, and the use of open redirects to obscure destination infrastructure.
Separate commentary on smartphone security reinforces that phishing remains the most common consumer mobile threat, with Omdia survey data showing 27% of consumers experienced phishing scams and higher rates in English-speaking countries such as the United States and United Kingdom. Omdia also found that sophisticated phishing attacks frequently bypass on-device protections, underscoring that AI is improving attacker tradecraft faster than many user-facing defenses can adapt. A separate SC Media perspective on AI jailbreaking is not about the phishing trend itself; it focuses on broader AI application security failures and misuse of AI systems, including exposed child data and model abuse by a state-backed group.

Get ahead of threats like this
Mallory correlates global threat intelligence with your attack surface — know if you’re exposed before adversaries strike.
How this story unfolded
5 events from the most recent confirmed update back to the earliest known activity.
Omdia ranks Pixel 10 Pro highest in 2025 mobile security scorecard
Omdia’s 2025 Mobile Device Security Scorecard ranked Google’s Pixel 10 Pro highest overall, with Samsung’s Galaxy S25 close behind. The firm said no tested smartphone achieved full marks for anti-phishing protection, and AI-based defenses such as on-device scam detection remained insufficient against the most advanced attacks.
AI-assisted phishing remains elevated in January 2026
Hoxhunt reported that AI-generated phishing remained high at 40% in January 2026 after the holiday-season spike. Researchers said common themes included reward scams, financial-service impersonation, fake invoices, and HR impersonation, while advanced deepfake and agentic spear-phishing use was not observed at scale.
Omdia's 2025 survey identifies phishing as top smartphone threat
Omdia’s 2025 Mobile Device Security Consumer Survey found phishing to be the most common smartphone security issue globally, affecting 27% of consumers, slightly ahead of malware or viruses at 26%. The survey also reported the highest phishing exposure in English-speaking countries including the US, UK, Ireland, Canada, and Australia.
AI phishing surges during the 2025 holiday season
According to Hoxhunt, AI-generated phishing jumped to 56% of phishing attempts during the December 2025 holiday period. The same research also recorded a 50-fold increase in malicious SVG attachments and a significant rise in callback phishing, especially using financial-services and invoice lures.
AI-generated phishing stays below 5% through most of 2025
Hoxhunt found that AI-generated phishing content accounted for less than 5% of phishing attempts during the first 11 months of 2025, indicating limited use before a later surge.
Related entities
Vulnerabilities, threat actors, malware, products, organizations, and breaches Mallory has linked to this story.
Sources
2 references tracked. Mallory keeps watching after this page renders.
See the full picture, correlated to your attack surface.
Map indicators from this story to your assets and identify affected systems in minutes.
Every observed campaign, victim, and pivot linked to actors named in this story.
Malware, exploits, and IOCs connected to the activity described here.
YARA, Sigma, and Snort rules deployed to your SIEM as soon as they’re published.
Get matching new stories delivered to your team as they break — not the next morning.
Ask questions about this story and take action on the answers.


